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Personal Data and Preferences 

Mercedes-Benz Cars UK Ltd (and the companies listed below in the section “Marketing”) will only use your personal data to provide the products and services you have requested from us and to administer your account (and for any marketing you consent to – see above). We will duly and diligently safeguard the privacy and confidentiality of your data (for more information please see our full Privacy Policy published on Our UK website which is also available on request).

Yes, I would like to receive information and advice about your products and services and those of Daimler AG and its affiliated companies from the following companies: (a) Daimler AG including Daimler AG’s authorised sales and after sales dealers (b) Daimler Financial Services AG (c) Mercedes-Benz Cars UK Limited (d) Mercedes-Benz Vans UK Limited (e) Mercedes-Benz Trucks UK Limited (f) Mercedes-Benz Financial Services UK Limited; and (g) Daimler Insurance Services UK Limited; as well as their legal successors.

For this purpose, I hereby give my consent that:

your name, contact details and information provided by you (e.g. address, email address, telephone number, instant messenger ID, social network addresses, interests);
data about your vehicle (e.g. vehicle configuration, mileage, data from the digital service booklet); and
information about products purchased and services used (e.g. finance agreements, Mercedes me connect services booked, vehicle configurations stored).
are collected, processed, used by and shared among the above-mentioned companies (each acting as a data controller).

I also consent to my personal data being used to provide me with offers tailored to my interests (e.g. test drives, events, special offers), including through the use of analytical procedures which may feature profile building. My consent to such tailored marketing is in respect of face to face meetings, as well as any contact channel I have selected above. And I consent to being asked to participate in opinion surveys on products and services of the above-mentioned companies.

I agree to receive marketing communications as confirmed above.

The processing of your personal data for the purposes specified above is based on your consent. Declaring consent is voluntary. We will only process your personal data on the basis of this consent for the aforementioned purposes until you revoke your consent or object to the processing. To withdraw your consent or update/amend any of your personal details, you can contact us:

Telephone: 0808 208 1701

Email: [email protected]

Post: UK Data Protection Co-ordinator, Legal Department, Mercedes-Benz UK, Tongwell, Milton Keynes, MK15 8BA

The withdrawal of consent does not affect the lawfulness of any processing activities based on consent prior to withdrawal or other lawful processing activities. You have the right to request access to, or rectification, erasure, or restriction of the processing of your personal data. You also have the right to lodge a complaint with us or the Information Commissioner’s Office at any time. You are free to exercise your right to data portability i.e. to move your personal data to a third party.

Your personal data will be retained by each data controller for no longer than is necessary to achieve the purposes described above, or for a maximum of seven years after the date of the last interaction with the relevant data controller, or for any further duration required by law.

For information regarding Daimler AG Group’s Data Protection Officer, please see our full Privacy Policy published on our UK website.

As a reminder, you may object at any time to the processing of your personal data for direct marketing purposes using the contact details set out above. There is no charge for this.

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